Position: Digital Content Manager
Date commenced: 29 June 2020
I first heard about The Content Division through a friend who said, “You’d like them – they’re different.” So I did what any millennial does – I followed the founders, Brittanie and Kurt, on Twitter. At the time, I was desperately trying to escape an agency job that had me questioning everything. I reached out for a chat, and a few months later I got the call. I joined mid-pandemic and haven’t looked back since.
From the moment I started, TCD felt different. There’s no hierarchy, no egos – just a group of clever, kind humans working hard and laughing harder. The flexibility that was introduced during COVID (WFH, no set office hours) wasn’t a temporary fix. It’s still how we work today. I’m able to have a full lifestyle outside the office and be home with my two chaotic furbabies – including when we brought home our second dog and I claimed my unofficial ‘pawternity leave’.
I joined as a Digital Content Producer and was promoted to Digital Content Manager in 2023. The role started as a bit of everything – client management, copywriting, social media, email marketing. I was content enough in it, but our MD noticed something before I did: I lit up when I was writing, and just…did the rest. When the opportunity came up to rework the role, she nudged me towards a version of the job that was more heavily weighted towards what I actually loved – the writing.
That shift changed everything.
Instead of feeling like I was doing a good job, I now know I’m doing a great one; I hadn’t realised how fulfilling it would be to shape a role around my strengths. Today I oversee, manage or write the majority of the copy that leaves the agency – from quick-turnaround comms and social copy to the kind of long-form, values-led content that moves the needle for social causes.
We push each other to do brilliant work, then play a game of Priorities or yell across the room about fonts. Some of my favourite memories come from the things that aren’t in a job description. Our annual offsite. Nasty Santa at Christmas. The Group Chat. These things matter. They build connection, creativity and culture – and make us want to show up for each other.
TCD gave me the space, support and belief to grow my career on my terms. I’ve never had to beg for flexibility or justify my time. And I’ve never once questioned whether I belong.
When a former colleague told me she was ready to leave agency life behind for good, I told her she just hadn’t experienced an agency like this one. I said, “You’d like them – they’re different.” She joined the next month.
