We do email marketing, too

Email marketing can help you to build a database, engage an audience, and position yourself as the authority in your industry.

Why email marketing?

Emailing marketing is great way to build relationships with potential customers or extract more value from existing customers. Done well, it’s an extremely cost effective way of communicating with your customers in a way that you can control and measure.

How we help

The Content Division helps brands to understand their audience segments and personas to develop email products that build and engage custom audiences. We also help with content creation, email creation, database management and reporting.

See how we helped Invest Brisbane

Building a database

There are many ways to encourage subscription from a relevant audience. We help to work out what the value proposition is that you can offer your audience to encouraging meaningful subscriptions.

The email product

You may have already developed a content product that’s valuable to your target audience, this can be repurposed in an email format. If not, The Content Division can help you develop an email product that is engaging and helps you to meet your objectives.

Brisbane Marketing

How we helped Invest Brisbane

The Brisbane Report is a monthly thought-leadership email publication that helps to engage investors around the world for Brisbane Marketing’s investment attraction team.

Find out more here

Seasons Aged Care

How we helped Seasons Aged Care

As well as managing the content creation and website for Grey Matters (a Seasons Aged Care product), we also manage a weekly eDM that goes to their database with the latest Grey Matters content.

Find out more here

Queensland Resources Council

How we helped Queensland Exploration Council

Queensland Exploration Council uses email marketing to engage its stakeholders around the state. We work with the organisation to develop their monthly thought-leadership email publication, The Gateway.

Lady Musgrave trust

How we helped Lady Musgrave Trust

Lady Musgrave Trust uses email to drive donations and manage events. We manage this for them alongside content creation, social management and more.

Find out more here

“We’ve been working with The Content Division to develop an audience-focused publication called The Brisbane Report. 

The Brisbane Report is an email publication that we use to highlight all the great things that are happening in Brisbane, the innovation across a range of industries from food and agriculture right through to tourism, and science and technology.

We do that because we have a number of clients around the globe that we can’t be face-to-face with on a regular basis.

So we use the Brisbane Report to highlight some of the key aspects of the Brisbane ecosystem and the economy, to keep the city front of mind with these people.”

– Steven Silvester
General Manager – Invest Brisbane

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