Telltale Episode 20: Peta Ellis – Why startups need to take their story global

By September 4, 2017 No Comments
Peta Ellis from River City Labs

In startup land, thinking big is the only option. Your idea, that thing you may be about to dedicate your time, money, life and love to, has to solve a big problem, reach a global market and dominate, lest it be cast aside, forgotten or worse – never seen at all.

But it can be a lonely journey, and the power of people and connecting to ideas and networks can mean the difference between failure and triumph. It’s something Peta Ellis, the chief executive officer of startup co-working space River City Labs, has seen over and over again.

In this episode of the Telltale podcast, Peta discusses why startups need to think big about their product, their market and the amount of disruption they need to cause to ensure a foothold in their industry becomes the foundation for something far bigger. Join me, Kurt Sanders and co-host Brittanie Dreghorn as we find out what makes River City Labs tick. Let’s start the show.

Thanks for listening to the Telltale podcast, we appreciate you taking the time to tune in. If you like what you hear, why not head to iTunes, subscribe and leave a review? Think we should cover someone or something in particular? Get in touch and let us know.

Additional music sourced from bensound.com.